Single Platform Ads Campaign

This includes:

• Single platform ad campaign setup and launching of ads on Facebook/Instagram for the first 30 days (monthly ad budget is NOT included).
  
  
  • Develop conversion focused Facebook/Instagram ad strategy
    
    • Two (2) Distinct Ad Campaigns
    • 5 - 7 Ad Sets
      • Multiple creatives static image and video testing, if client presents with video content.
    • 5-7 Audiences
    • Focus Strategies to ensure conversions based on client offerings
      • (TOF) Top of Funnel - Cold Traffic
      • (MOF) Middle of Funnel - Warm Traffic
      • (BOF) Bottom of Funnel - Ready to purchase
        
  • Additional Focus Areas to ensure the overall success of the ad campaign:
    • Establish ad spend budget with client
    • Develop ROI expectations based on product offering
    • Research audiences that are specific to clients industry/business.
    • Discover or develop media collateral, ad copy, funnel copy, etc. as needed for success or continued success of the campaign
    • Review all developed ad copy and submit for approval to client